The need for the Internet arose from two things: universities wanted to be able to exchange information freely and the military was concerned about keeping their networks going in case of a major war. The history of the internet evolves around this research.

The initial development took place at the universities. They began to write network protocols that made it less difficult to exchange files between a server at one university and another. The military also took part in the research, because they had a vested interest in the outcome as far as network security was concerned.

These early rather basic networks were not intended for public use at all. They were used exclusively by researchers at the universities and by computer experts. The underlying idea remained the sharing of files between members of the network, so information could be accessible by all of them at the same time.

One such file sharing service was called FTP (File Transfer Protocol). It has been used for a couple of decades now and is still in use today. If you have your own website it’s highly likely you have also used FTP to upload your website files to the server of your hosting company.

Thousands and thousands of hours were spent on research at the universities during the ’80s and ’90s to develop a menu system, so any user could access a list of files that are available on the system and select a specific file for download simply by typing its name or selecting it.

A major step forward was when the researchers at the European Laboratory for particle physics (popularly called CERN) developed the hypertext protocol, which enabled users to embed links in a page and enabled anyone to access the relevant document by simply clicking on the link. It was what lead to the creation of the World Wide Web in 1991 and is in fact the principle that still drives the web today.

Soon after that another major development took place that changed the web forever. During 1993 the first web browser appeared on the scene. It was called Mosaic, and suddenly anyone could easily browse huge lists of files and navigate between those files simply by following the links embedded in each file.

At the beginning the web was intended solely for non-commercial use. Commercial use was frowned upon by the scientists who developed the whole system. They could, however, not keep the private networks out. During the 1990s commercial networks offering services such as email and web browsing started to spring up all over the place. The history of the Internet is a work in progress. Every day new developments take place and the end is not in sight yet.

Looking for the best online business marketing tips on the web as well as search engine optimisation services scoops? We’ve got all the information you need, a click away!

Sometimes it is just the tiniest of things that can make a Larger difference with SEO ranking results.

Here are three small things that will make a Tremendous difference if you utilize them all the time.

1. If you are going fishing make sure there are fish and not too many fishing people.

2. Title is everything.

3. Being bold makes you stand out.

If you are going fishing make sure there are fish and not too many fishing people.

If we were going fishing as a professional, we would do one thing before we throw our nets into the water, we would KNOW that there are fish there to be caught! A professional fisher person does not throw their nets into the water BEFORE doing a radar scan to check for fish. If you are smart at SEO you will do the same! You will also not go fishing where everyone else is fishing, this is common sense.

When it comes to a more conventional world like SEO sometimes we forget common sense. So let’s remember!

In the SEO world making sure there are fish is making sure that there is traffic for a word we are choosing to rank for. Use tools like Google Traffic Estimator (just Google it) if you are short on funds, and if you have a little bit of money, go get yourself a WordTracker subscription (they also have a free tool as well which is great). These (and many other traffic tools) will tell you that there are ‘fish’ for the keywords that you want to rank for.

The next part of this BIG trick is not to fish were everyone else is fishing. So if you are smart if you are doing a blog for example, you will look for keywords that have good traffic but a LOW number of competing websites. WordTracker will help you with this.

Page title is everything.

In the SEO world the page title is the ’secret weapon’ of the master ranker! Here is 1 thing to remember, make sure that the page title is as close as possible to being 100% the keyword you want to rank for as possible. The page title is like the title of a book. If you wanted to learn about the sex life of a worm then a book title of ‘Sex life of a worm’ will grab your attention and you will know you have the book you want. On the other hand a title of ‘Worms and interesting facts’ will not grab you in the same way. Make your title tags (where ever you can) 100% the keyword/key phrase you want to rank for.

Being bold makes you stand out.

This is a very good onsite optimization point if you want to optimize a page/blog entry for a unique keyword, make sure you embolden the keyword in the text 2 or 3 times. Do not overdo it of course!

Find out more about the available SEO Singapore and SEO Trainings. Get a totally unique version of this article from our article submission service

There are two types of SEO, onsite and offsite. Onsite involves optimizing your website to make it search engine friendly. By changing your local site and adding special SEO components you can attract better results, and sometimes great results from search engines like Google.

You can get very good results with just onsite optimisation on its own but the results tend to be unstable and not effective continuing. To get top results you will need to do a lot off offsite optimisation as well.

Top onsite SEO tip: change the page title

Believe it or not the changing the page title is one of the most important onsite optimization techniques you can do. The page title is what appears at the top of a browser on the left hand side. Visitors to your web site will not commonly take much notice of your page title because it is not shown on your page. However, search engines take a lot of notice of the page title.

If you do not know what the page title looks like in the HTML just open up any page in web browser and look at the page source (right click the page and select view source).

You will find the page title within the <title?</title? tags usually within the first few lines of the HTML code. This is an example of an HTML title tag : <title?This is my page title</title?.

Search engines are very focused on page titles because it is like the title of a book - it tells you what is inside. By paying close attention to the page title you can move your ranking up considerably. The other day we could not get a client to rank for a specific keyword - we had overlooked adding this into the title (we are ranking clients for many keywords) and then the following day after we got the page reindexed by Google they moved from the second page to the first.

The magic is to make the page title 100% of your keyword or as close to that as manageable. The more extra words, other than your keyword(s), that you have, will reduce the strength. Focus is everything in the world of SEO.

For example, avoid doing this: <title?Earth Worms in the Middle East</title? when your keyword is earth worms. Instead simply use: <title?Earth Worms</title?.

If you have multiple keywords only use 2 or three maximum or again the focus is reduced. If you are using multiple keywords then do it like this: <title?Earth worms | Middle East</title? - never use filler words like ‘in’ and ‘the’.

Learn more about the available SEO Singapore and SEO Trainings. Get a totally unique version of this article from our article submission service

SEO or Search Engine Optimization, as the name suggests, is a method to optimize your website and its presence on the internet for a certain set of keywords so as to enhance your number of visitors coming through search engines. With the advent of the internet and its growing popularity and sophistication, people are more and more depending on finding information through a fast internet search. Thus, search engines have become a significant source of traffic for most websites, and SEO is now extremely essential for the websites’ success.

As the number of websites is constantly rising on the internet, the dependence of users on search engines has risen even further. A number of websites now receive more than 50 percent of their visitors from search engines, which has enhanced the importance of SEO even further. The fact of the matter is that now to be able to have any online success, you need to have a strong SEO strategy.

The main step to effective SEO is to optimize the material put up on your website. The insertion of relevant keywords at a reasonable frequency in your website’s content goes a long way in making the website search engine optimized and aids in increasing the search rankings of your web site.

Link building is another extremely important component of SEO, wherein you seek inbound links from other sites as a sign of your website’s popularity, which will then improve your search rankings. The most important thing to keep in mind while building links is that you should choose sites that are relevant to your field of activity. Selecting irrelevant sites can pose difficulties for you, particularly if search engines feel that you are falsely creating these links.

Always remember that SEO is not a one time task but a continuing process. If you develop a good website, optimize it for better search rankings and then forget about SEO, your benefits will soon disappear. Remember to revisit search engine rankings for important pages of your website for specific keywords, review and refresh the content periodically, and check the back links to various pages. A regular application of SEO strategies to enhance rank in search engine results will lead to a steady increase in the website traffic.

Considering the level of importance SEO has for any website, proper SEO training turns out to be very helpful in imbibing the finer details and implementing them. Highly specialized SEO training is offered by a lot of different online and offline training companies. Learning SEO from seasoned experts through these services is the most effective means of becoming a master of this subject.

Find out more about the available SEO Singapore and SEO Trainings. Grab a totally unique version of this article from the Uber Article Directory